Senior Social Media Manager
Atiah Ferdaus
I make social accounts consistent enough to be recognised: one voice, a calendar somebody can actually keep to, and templates that still look right when they are used at speed on a Friday afternoon.
Atiah Ferdaus Senior Social Media Manager
Profile
What I do here
I run social: the calendar, the creative, the voice and the inbox. The work is less about ideas than about consistency, a business that posts recognisably twice a week beats one that posts brilliantly and then disappears for a month.
How I work with a client
I start with what you can actually sustain, not with what a best-practice article recommends. Then I build templates so producing a post does not require a designer to be free, and a short voice guide so it does not require me either.
Each month I report what earned engagement and what earned enquiries, and when those two lists disagree, the calendar follows the second one.
Practical wins
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Replaced posting with a calendar
A month planned against what the business actually sells, so the feed stops being whatever somebody thought of that morning.
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Built templates the client can use
Brand-correct post templates handed over in the client's own design account, so routine posts never wait on an agency.
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Made engagement accountable
Response times, saved posts and profile visits reported monthly, rather than a follower count that flatters everybody and tells nobody anything.
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Said no to trend-chasing
A format that does not suit the business does not get used because it is doing well for somebody else's.
Strengths
Role-specific strengths
What Atiah is actually good at, rather than a list of everything the agency does.
A calendar that gets kept
A plan nobody can sustain is worse than no plan. The cadence is set from what your team can genuinely produce.
Templates that survive real use
Creative built so that the fifth post of the week still looks like the first, made by whoever is free.
One voice across accounts
The same business should not sound like three different companies depending on the platform.
On your project
Where this role touches your work
Named points in a project rather than a general promise of involvement, so you know who to expect and when.
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01
Setting the cadence
How often, on which platforms, and who supplies what. Usually less often than people expect and more consistently.
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02
Building the templates
So posting does not depend on a designer being available.
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03
Monthly review
What earned engagement, what earned enquiries, and the difference between the two.
What our clients say
Reviews you can go and read
Published by the clients themselves on Instagram, Trustpilot and Google, with their names against them. Nothing on this page was written on a client’s behalf.
Happy with their Pinterest and Instagram marketing and optimization. The results have been fantastic.
Dylan Hardcastle
Owner, Renuskinclinic UK
As a small business owner navigating the digital landscape, their expertise has been a game-changer.
Jeffery Dread
CEO, Deals Lova
They improved our on-page SEO, and now the website is getting stronger, more meaningful results.
Sonia Sunghea Park
Owner, TimelessSkinCare Clinic UKHow I work
What Atiah will tell you, including when it is unwelcome
The positions that cost us work sometimes. They are here because they are the ones worth knowing before you hire anybody.
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Engagement is not the goal
It is a signal. If the posts that perform are not the posts that bring enquiries, the calendar changes.
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Posting more is rarely the fix
Consistency and recognisability beat frequency, and they are cheaper to sustain.
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Borrowed content will be noticed
Reposting without attribution is a short-term win and a long-term brand cost.
The rest of the team
Who else you would be working with
Founder & CEO
MD Laden Islam
Turns an unclear digital wish list into a roadmap the client can still manage after launch.
Lead BPO & Co-Founder
Habibur Rahman
Builds support and back-office desks with named owners, written steps and reporting that changes a decision.
Lead Digital Marketing
MD Mamun
Plans SEO and paid campaigns backwards from the enquiry, so a month is judged on demand rather than on traffic.