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Web, Ecommerce, Data & Automation

Websites, storefronts, hosting, QA, databases, analytics and the automation between them: how each is built, what it is judged on, where they go wrong.

One topic covered properly Article 1 Article 2 Article 3 Article 4 Article 5 Written to be found, and linked so one leads to the next.
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About Web, Ecommerce, Data & Automation

Websites, storefronts, the data underneath them, and the automation in between.

The thread running through all four is that each is judged after launch rather than at it. A site is worth what it converts, a store is worth what it ships, a database is worth what you can get back out of it, and an automation is worth the hours it removes rather than the hours it took to build.

The decisions in this area are mostly platform decisions, and platform decisions are made once and then lived with for years. WordPress or a custom CMS. Shopify or WooCommerce. Build the integration or buy it. Each of those is a cost structure wearing the costume of a technical preference, and the cost turns up in year two.

So the comparisons here are written with the ongoing numbers attached — licences, hosting, the support load each choice creates — rather than as feature tables. Feature tables are the reason people pick the wrong platform confidently.

Where to start

There are 29 pieces below. These are the ones worth opening first.

  1. Shopify vs WooCommerce: Which to Choose

    The platform decision, with the running costs both sides usually leave out of the pitch.

  2. WordPress vs Custom CMS Development

    Worth reading before anybody quotes you for either one.

  3. Shopify Store Support Services: A Guide

    What happens after launch, which is where the money actually goes.

Web & data

WooCommerce Maintenance Checklist

WooCommerce gives you control and the maintenance that comes with it. See the update, backup and security routine that keeps a store…

12 min read
Web & data

What a Real Estate Virtual Assistant Does

See which agent tasks a real estate virtual assistant can own, which must stay licensed, and how faster lead response turns enquiries…

12 min read

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